Dropping a bunch of celebrities in an Australian jungle and watching them eat bugs and sleep on the floor for our own viewing pleasure, UK television doesn't get much better than I'm A Celebrity.
The TV show first aired back in 2002, before quickly evolving into a bit of a national treasure for us Brits. We've seen sports stars, musicians and even politicians enter the jungle in the past, with this year's lineup recently being revealed.
Aside from a few moments of television gold, the show also provides viewers with a few betting opportunities. Having a punt on these sort of shows have massively grown in popularity over time, so we've had a look into the outright odds in the I'm a Celebrity betting market. Find the frontrunners to win the show below, with all these prices being available with SkyBet.